Print Advertising versus Internet based Advertising. While many businesses are incorporating Internet-based advertising in their marketing strategy, there are still a number of strong justifications for using print advertising. Print advertising is cost-effective and it can be used to focus a marketing message and target specific markets. Here are some reasons why print advertising offers a good ROI.
Brochures, flyers and posters are excellent tools for transmitting valuable information and focused messages to target markets. Posters, for example, can be designed to deliver a highly focused message that immediately gets to the point. A focused message enables organisations to grab attention and engage with readers quickly.
Flyers and brochures could offer a good ROI as they can be distributed to highly targeted market segments or audiences. Organisations can target a specific geographic area or send mail outs to an established mailing list.
Printed materials such as flyers and brochures can be designed to deliver a unique message. Colours, graphics and photos can be used to highlight the message more effectively than electronic materials. The tangible nature of printing materials can enhance the marketing message.
Printed materials are inexpensive and offer a low-cost channel for distributing marketing and advertising messages. Printing in bulk can also result in additional cost savings through discounts. Source: click here
Here at MVP Print we can create the Print Collateral & Advertising that your business deserves – providing quality, guaranteed best prices and a solid ROI for your business. Contact us today and find out how we can help you.